Before the powerhouse MTV was created, there was an interactive TV system called �Qube�. Qube offered specialized channels such as Pinwheel (which would later be known as Nickelodeon), and more specifically, Sight on Sound. Sight on Sound featured concert footage and TV programs that were focused solely on music. Qube audiences were able to vote for their favorite songs and artists, which caused a growing popularity for the channel. The early owners of Qube decided to take Sight on Sound and make it a nationally recognized channel on cable (Wales). The Warner Amex Satellite Entertainment Company (which was a combination of Warner Communications and American Express) renamed Qube, �Music Television� or �MTV� (�How it All Began� par.1). The format of the channel was changed to music videos, a suggestion made by Michael Nesmith, of the popular band, The Monkees (Wales). August 1, 1981 was the first day the new Sight on Sound, now known as MTV hit the airwaves (�How it All Began� par.1). The first words to ever be said on this new channel were, �Ladies and gentlemen, rock and roll!�(Wale......

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