Globalization has made cross-border business deals more common than ever. But, every day, deals are jeopardized or lost when foreign associates are offended by Americans unaware of other countries' customs, culture or manners Selecting the right person for a foreign assignment is critical for success. Expatriates must be personally adaptable and their families capable of adjusting to new and unusual challenges. Orientation and training are enormously valuable in helping expatriates and their families adjust to the new culture and learn a new language. Cultural clashes are not limited to individuals or groups of people discussing or negotiating a business deal. An entire company can suffer from cultural differences Learning the customs and culture of a foreign country signals respect for the other side, and respect is important in developing a business relationship. The fact that you haven't learned the history and the customs raises questions about the sincerity of how committed you are to doing business in the country. The text �Changing Japan� by Henri Claude de Bettignie......

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