Rational Vs Irrational School of Thoughts towards Strategic Management Introduction Managers face no greater challenge than that of strategic management, guiding a complex organisation through a dynamic; rapidly changing environment requires the best judgment. Strategic management are invariably ambiguous and unstructured, and the way in which management respond to them determines whether the organisation will succeed or fail. What is a Strategy? Strategy refers to top management�s plan to obtain outcome consistent with the organisation mission and goals. Strategic Management is a broader term that encompasses managing not only the stages already identified but also the earlier stages of determining the mission and goals of an organisation within the context of external and internal environment, hence strategic management can be viewed as series of steps in which top management should accomplish. Analysis This report will evaluate the practice of strategic management in organisation, in view of different nature of organisational forces that influence strategic de......

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