Introduction Common-code theory: this view of memory and recall theorizes that pictures and words access semantic information in a single conceptual system that is neither word-like nor picture-like. This theory hypothesizes that pictures and words both require analogous processing before accessing semantic information, but pictures require less time than words for accessing the common conceptual system. Common-code theorists attribute better picture recall to differences in the encoding of pictures and words: pictures share fewer common perceptual features among themselves and therefore need to be discriminated from a smaller set of possible alternatives than words. The greater number of dictionary meanings or the greater complexity of words creates uncertainty and confusion, and hence poorer recall. Dual-code theory: unlike the common-code approach, this theory postulates that language and knowledge of worlds are represented in functionally distinct verbal and nonverbal memory systems. The verbal system is specialized for dealing with linguistic information whereas the non-verba......

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