Description of the management style of Netscape Managers prior the merger in 1998 Free Essay, Term Paper and Book Report
Netscape workforce increased from 2 to 330 in just 15 months between April 1994 and July 1995. Despite further important increased and an attrition rate of 20% in the following years, Netscape undoubtedly had a strong management style which differentiated itself from the vast majority of well established companies (was different from those used by). With today’s detachment we can qualified it as “technological start-up management style”. Indeed it is quite similar to the management style of many of the start-up which blossomed in the Silicon Valley in the 90s, though it possessed its own specificity. We will describe Netscape management style of Netscape Managers prior the merger in 1998 and comment possible strengths and weaknesses. We will also try and find out how far this styled contributed to Netscape success or failure as an internet browser company.
Management style and decision taking
When looking at Netscape creators’ first moves we can qualify their management style as bold and creative. Their decision to launch their first browser without any advertising and with no ......
Word Count: 818
Page Count: 3.2 (250 words a page / double spaced)
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