B2B vs. B2C Supply Chain In the age of technology business has evolved to provide customers needed information to operate with the greatest convenience. Not so long ago, organizations that wanted to be successful have to open a brick and mortar location and rely on mail order catalogs. Technology has changed this and now business can use the internet to reach customers and other businesses all over the world. The internet allows organizations to offer a greater range of services to other businesses and customers that were not readily available before. Some examples of these services are the click and pick service offered on retail sites. Another example of this is many wholesale organizations that allow vendors to resell products but they actually keep the stock in a central location which reduces end-user costs. This has caused a surge in the world wide economy. In 2003 Business to Business (B2B) commerce tipped the scales at $1.41 Trillion. This is in comparison to Business to Consumer (B2C) that was $90.1 Billion (Naraine 2003). These purchases need to get to the consume......

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